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I designed a bunch of posters and billboards for the U.S. Navy's seasonal hiring campaign
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Between projects I keep myself busy designing power points, cover art, templates, whitepapers, and graphics for a really big company.
And so many other cool things
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Deliverables spanned both print and digital media such as: banner ads, social media, billboards, posters, brochures, and exhibitions.
I was the lead designer on a year-long hiring campaign for the TSA and Federal Air Marshals
I collaborated with the Digital Director of the Office of Public Affairs to create a new website that was both friendly and informative.
AFS Project | Department of Energy
Lead UX / UI Designer
Led client through guided workshops to develop a creative brief to define project scope, goals, expectations, and constraints.
Worked in an agile workflow, iterating on designs in response to client feedback and user testing.
Created lo-fi wireframes, advanced mockups, and usable prototypes in Axure RP and Figma to streamline and restructure content on 40+ webpages to increase usability and accessibility.
AFS Project | Department of Energy
Lead UX / UI Designer
Strategized with team and client on new layouts, interfaces, and designs that increased user engagement by 28% and increased active users by 14% over the course of 1 year.
Successfully decreased accessibility issues by 88.9%, improved mobile responsiveness by 53%, and exceeded industry QA standards by 30.5% within 6 months.
I am a creative designer with a passion for big ideas
HELLO I'M SAM
me
freeloaders
Experience designer and creative problem solver.
Hi, I'm Sam. I push teams to be bold, take risks, and tell great stories.
freeloaders
me
Collaborated with the Digital Director of the Office of Public Affairs to create an experience that was both friendly and informative.
Led client through guided workshops to develop a creative brief to define project scope, goals, expectations, and constraints.
Created, tested, and deployed 4 new webpages while working closely with a dev team to create new components and design system that aligned with long-term goals.
I created a cool website for the department of energy
Created lo-fi wireframes, advanced mockups, and usable prototypes in Axure RP and Figma to streamline and restructure content on 40+ webpages that consistently have over 20,000 active users per day.
Strategized with team and client on new layouts, interfaces, and designs that increased user engagement by 28% and increased active users by 14% over the course of 1 year.
Successfully decreased accessibility issues by 88.9%, improved mobile responsiveness by 53%, and exceeded industry QA standards by 30.5% within 6 months.
Lead UX / UI Designer
Feb 2024 - March 2025
I helped the U.S. Navy hire more seasonal workers to build nuclear submarines.
Collaborated on multiple multi-channel “We Build Giants” campaigns for AUKUS in efforts to increase the workforce.
Deliverables spanned both print and digital, including banner ads, billboards, posters, social media posts, and one hat.
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I was the lead designer on a year-long hiring campaign for the TSA and Federal Air Marshals
Collaborated on multi-channel recruit and hire campaigns that spanned both print and digital media: banner ads, social media posts, billboards, posters, brochures and more.
Designed promotional material and exhibition space for Women In Law Enforcement Hiring Event: included 20 foot walls, hanging banner, posters, and handouts.
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I also designed a lot of in-house stuff for Accenture Federal Services
Between big projects I keep myself busy by designing proposal covers, power points, concept art, templates, and a healthy smorgasbord of content and graphics for a really big company.
Seasonal campaigns for the Navy
Build nuclear submarines in time for Christmas
This project consisted of multiple recruiting campaigns for the US Navy during the holiday season for both BuildSubmarines.com and AUKUS, a military partnership between the US, Britain and Australia.
The scope of the work included: social media posts, online banner ads, billboards, digital posters, landing page, and a hat.
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